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Marketing management
by Dickson, Peter R.
Edition: 2nd. ed. Publisher: Fort Worth, Florida The Dryden Press, 1997Availability: Copies available for loan: [HF5414.13.D48 1997 ] (5).
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Managing services marketing : text and readings
by Bateson, John E. G;
Hoffman, K. Douglas.
Edition: 4th ed.Publisher: Fort Worth : Dryden Press, c1999Availability: Copies available for loan: [HD9980.5 .B38 1999] (3).
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International marketing
by Terpstra, Vern;
Sarathy, Ravi.
Edition: 7th ed.Publisher: Fort Worth : Dryden Press, c1997Availability: Copies available for loan: [HF1416.T48 1997] (4). Copies available for reference: [HF1416.T48 1997] (1 ).
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Marketing channels : a management view
by Rosenbloom, Bert.
Edition: 6th ed.Publisher: Fort Worth : Dryden Press, c1999Availability: Copies available for loan: [HF5415.129 R67 1999] (5).
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